According to recent rumors, Samsung plans to reintroduce a sub-display camera (UDC) with the next one Galaxy Z Fold 9aims to rival Apple’s expected foldable lineup. While previous generations of Samsung had foldable cameras hidden under the screen, the feature was heavily criticized for mediocre image quality, leading the company to scale it back. However, strong market acceptance for competing technologies appears to have a strategic consideration.
iPhone Duo’s under display camera
The leak originates from industry tippers Inn via social media, suggesting that Samsung has decided to bring back the UDC technology next year. The reintroduction is expected to coincide with major internal hardware changes, although the device’s overall thickness and exterior design are expected to remain largely consistent. It remains unconfirmed whether the under-display camera will be integrated across the entire foldable family of the next generation or will be limited to specific standard models.
It’s coming next year. I’m calling it a year before everyone else: Samsung will unveil a device with UDC, major internal changes, and minimal changes to its overall thickness and design.
— kro (@kro_roe) October 29, 2026
This potential pivot is widely seen as a direct response to Apple’s developments and the positive praise garnered by uninterrupted internal display design. Ironically, Samsung was an early pioneer of under-display camera technology before it was phased out due to consumer complaints about photo performance.
Industry analysts advise treating these early details with caution. Since the launch of the next-generation foldable series is still about a year away, hardware plans remain subject to change as development continues.
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